Scorecard: December 30 – January 5
+ Names, news and notables in the golf industry.
The First Call’s Scorecard, a compilation of the golf industry’s news for December 30 – January 5.
Golf Datatech: Apparel sales hit an all-time high
In November, golf apparel sales were up 0.6%; In total last month, apparel sales were up 3.3% vs. 2022, establishing an all-time high
Golf Datatech: Good November for rounds played
U.S. rounds were up 8.2% for November 2023 and up +3.6% YTD when compared to November 2022
Full Wedge Golf: To debut new collections at PGA Show
Toronto-based modern golf apparel brand to showcase a variety of new line along with a buying program at booth No. 4972
Boxto: Plans to exhibit at PGA Show
Manufacturer of handcrafted leather golf shoes and belts will exhibit in booth No. 4455
Fore Craft Cocktails: To exhibit, pour samples at PGA Show
Samples of golf-inspired canned cocktails, including the Transfusion, Ranch Water, Bloody Mary, Fore Tea and Southside, will be available at booth No. 3487
Golf Live: Free webinar to discuss 'Why virtual golf lessons?'
Live video capture and analysis company will host webinar on Jan. 10 and reveal what its 2.0 platform can deliver
GCSAA, PGA of America: Form collaborative advocacy initiative
Partnership will enable the organizations to expand the industry’s grassroots advocacy efforts and will begin with a pilot program in Southern California
GCSAA: Mitch Savage wins Excellence in Government Affairs Award
Course superintendent at CommonGround Golf Club in Aurora, Colorado, honored for consistent advocacy efforts on numerous state issues while working alongside the Colorado Golf Coalition
Streamsong Golf Resort: Hires Miles Blundell as director of golf
Blundell will oversee operations at the resort's Red, Blue, Black and The Chain courses
PGA Show: Offers golf fashion preview, peer networking
First day of exhibits on Jan. 24 will conclude with an industry Happy Hour and live runway Fashion Show on the new Concert Lounge stage
Second Chance: Launching SimSpace Golf Enclosures at PGA Show
Enclosures come in six sizes, accommodating all types of space requirements
Coeur d'Alene Casino, Circling Raven: End 2023 on winning note
30th anniversary year defined by golf accolades, successful events, awards, innovation
PGTAA: Reviews 2024's new golf products
Dr. Barry Lotz looks at the best in aids and equipment
Troon: Acquires Eventive Sports
Acquisition of Birmingham, Alabama-based sports marketing and event management company adds expertise and resources in large event management
PGA Show: Releases schedule of education sessions
TPI and Golf Fitness Association of America are presenting sponsors, along with Life Fitness as a supporting sponsor, of the golf fitness, wellness and instruction programs
Lohla Sport: Adds executive Kristin Ericson to team
As a senior business development executive, Ericson will lead activities in the Pacific Northwest and Rocky Mountains regions
PXG: Confirms Black Ops release
Military, veterans and first responders will have early access to new lineup that will debut on Jan.11 and include PXG Black Ops drivers, fairways and hybrids
Topped It Golf: Showcasing ball dispenser at PGA Show
Golf accessories brand to exhibit The Baller in Inventors Spotlight section and will offer a live, on-stage pitch on Jan. 25
Golf Live: Introducing 2.0 app at PGA Show
Company will provide hands-on demos at Booth No. 3113
PGTAA: January marks 27th anniversary
PGTAA Class “A” Master Teaching Professional certification and program is available to all individuals over 21 years of age
Concert Golf Partners: Acquires The Club at Pasadera, located in Monterey, California, from a group of local investors. The acquisition marks Concert Golf Partners' entry into the California market.
McLemore: Appoints Greg Lecker as its new director of golf for the Lookout Mountain, Georgia, club. Lecker joins McLemore from Columbia Country Club in Maryland, where he served as the assistant golf professional for over five years.
Noteefy: Names Michael Dwyer as director of business development of the technology company. Dwyer will interface with daily-fee golf courses and resorts throughout North America to adopt the Noteefy system whereby golfers desiring tee times already taken by others at their favorite courses receive real-time text and e-mail alerts when those slots open due to cancellation. They then book tee times online per the normal process.
PGA Tour: Scottie Scheffler wins the Jack Nicklaus Award as PGA Tour Player of the Year for the second consecutive season. Scheffler, No. 1 in the Official World Golf Ranking, is the first player to win Player of the Year honors in back-to-back seasons since Tiger Woods won the award three successive years (2005-2007). Also, Eric Cole, the only rookie to advance to the 2023 BMW Championship, wins PGA Tour Rookie of the Year honors and receives the Arnold Palmer Award. Both awards are determined by a member vote — Scheffler received 38% of the vote for the Jack Nicklaus Award; Cole received 51% of the vote for the Arnold Palmer Award.